Why Digital Guides and not classes or videos...

This is something that I have to address OFTEN. And I totally understand why! In the world of digital media, videos are the most desired resource. Why? Because creators can possibly generate some income. That's why you see so many people give away free info in hopes to go viral and gain followers and maybe a few bucks (literally) from the platform they share on. But what we often miss is who are they? What is their experience and expertise? Are they fueled solely by content performance or are they fueled by a happy paying client who is walking away with a game changing skill? 

The truth is, thorough effective videos take time to produce. For me personally, in order to sell a video, I hold myself to the standard that they have to be top notch and perfectly filled with every ounce of knowledge you need to learn a skill. And to get all that achieved? It would substantially raise the resource price. Which is NOT what I want to do right now. I want my knowledge on balloon skill to be easy and accessible. Like $10 vs $100.

Trust me, I get it because I am a visual learner, but I also need a step by step written procedure to guide me through a process. I need a reference sheet to outline a game plan, sort of like a recipe. And I wholeheartedly believe this is what is the number 1 missing piece to balloon artistry. Formulas. Standardization. Strategy. Would you bake cookies by just dumping in the ingredients you know go in without knowing the quantities? No. You have an outline of what is going to produce a good cookie. Of course, variations are totally okay and will vary by your preference. But you have a foundation you're working off of. 

That is exactly what these guides are designed for-- a solid foundation YOU can build your artistry off of. I am teaching you basic placement, basic techniques and my standard formulas. Concepts that help you learn layering for depth and dimension, build structure that is strong and dependable, and skill that creates efficiency and standardized workflow. 

Here is the best part though, I KNOW you will have questions. I have coached tons and tons of balloon artists through DM's on my Instagram subscription (I talk about that here) and I know that the questions will vary depending on your learning style. I know that what one person struggles with, another will absolutely thrive at. I know that a document or a video cannot 100% cover exactly what YOU as an individual need. I have seen time and time again that connecting with me makes the difference-- you just have to ask! After trying the guide, send me a DM with a picture of the issue and ask me your question! I care about you feeling confident in your new skill! 

Think of it like this: a guide purchase also includes access to me in DMs on the topic. That is a lot for just $10! And if you buy a bundle? Even more bang for your buck! In fact, think of these guides like grab & go balloons; it's a hybrid way to offer something more economical than a full service option.

I have seen these be game changing first hand!! I truly hope you'll give it a try:) 

xxoo, 

katy